Italian industrial manufacturer Iso entered car production during the 1950's with a series of "Bubble-cars" which were becoming increasingly popular at the time. Iso was normally associated with producing domestic appliances and motor-cycles and once the "Bubble-car" craze had finished reverted to its normal products.

Iso re-entered the car business during 1962 with an entirely new and equally diverse range of motorcars, the first of many US/Italian Hybrid muscle cars the Rivolta. Production of these beautiful and expensive grand tourers continued until 1974, models included the Grifo, Fidia and Lele.